Drop 01 target pricing · Founder shorts $39 · Founder leotard $59 · Class members save 10%
Founder Collection · Drop 01

Made to be worn.

Premium-looking KHD gear at opening prices that make it easy to wear the brand—not admire it from a distance.

From $24Five focused launch pieces. No inflated first-drop pricing.
Founder Pink Compression Shorts
Pink shorts · $3901 / 05
Founder Metallic Pink Leotard
Pink leotard · $5902 / 05
The pricing rule

Get it into class.

The opening collection is priced to create real wearers, real photos and real repeat demand. The garments still need to feel premium—but the first drop should build a community, not test how much one customer will tolerate.

The First Five

Opening prices.

These are target launch prices while physical samples are finalized. Buttons join the waitlist; checkout stays off until fit and construction earn approval.

Flagship Founder pink compression shorts with Baby Carrot artwork
01 / Founder$39

Founder Pink Compression Shorts

Four-way-stretch training shorts with Baby Carrot fully visible on the wearer’s left-front leg and a clean, minimal back.

Join product waitlist
Founder piece Metallic pink KHD athletic leotard
02 / Founder$59

Founder Metallic Pink Leotard

A secure full-seat athletic leotard designed to work on its own or layered comfortably over the matching shorts.

Join product waitlist
Everyday Black KHD compression shorts
03 / Performance$34

Black Compression Shorts

Matte-black everyday training shorts with restrained hot-pink KHD branding and a no-fuss performance fit.

Join product waitlist
Easy entry Women’s black KHD crop tee
04 / Apparel$24

Women’s Crop Tee

A fitted black crop with a clean pink KHD chest mark—made for class, gym days and real life.

Join product waitlist
Mascot Black Baby Carrot graphic tee
05 / Baby Carrot$28

Baby Carrot Tee

The conversation starter: premium black tee, full mascot artwork and the KHD attitude in one graphic piece.

Join product waitlist
Founder Pink Compression Shorts
Founder Metallic Pink Leotard
The signature bundle

Founder Set.

$89Shorts + leotard · save $9

The complete founder look without crossing the $100 line. Wear the shorts alone, the leotard alone, or layer the leotard over the matching shorts.

01 Founder Pink Compression Shorts
02 Founder Metallic Pink Leotard
03 Three ways to wear the set
Join Founder Set waitlist
The complete opening drop

The First Five.

All five pieces for the customer who wants the founder look, the everyday training kit and Baby Carrot in one opening collection.

$159$184 individually · save $25
10%

Class members wear it first.

Students receive 10% off their first individual apparel order. Bundle prices are already reduced and do not stack.

Attendee launch perk
Complete Baby Carrot artwork
The left-front signature

Angry carrot.
Clean cut.

The complete mascot stays visible on the wearer’s left-front leg. No production labels, clipped lettering or accidental cropping.

Sampling now

Fit first.
Then sell.

The target prices are set. Final checkout opens only after the garments pass fit, coverage, wash and construction testing.

Target launch pricing: shorts $39, leotard $59, black shorts $34, crop tee $24, Baby Carrot tee $28, Founder Set $89 and complete First Five $159. Final pricing may move only if landed production costs change materially after samples and freight are confirmed.